Preston
Preston Blaine Arsement, known as Preston or PrestonPlayz, is an American YouTuber and entrepreneur based in Texas. He built a durable cast of collaborators around competitive Minecraft, pranks, and team challenges with simple stakes viewers can follow. His family also works in his production company.
Who they are
Texas, U.S.
Preston Blaine Arsement, known as Preston or PrestonPlayz, is an American YouTuber and entrepreneur based in Texas. He built a durable cast of collaborators around competitive Minecraft, pranks, and team challenges with simple stakes viewers can follow. His family also works in his production company.
Read on WikipediaWho they reach
Children and tweens ages seven to fifteen who follow Minecraft and challenge formats.
What they make
Competitive Minecraft videos, team challenges, pranks, vlogs, and Fire Merch brand products.
Scale and presence
One of the longest-running Minecraft challenge hosts for kids
Known for
PrestonPlayz Minecraft competition formats
Team challenge videos with recurring collaborators
Multi-channel Minecraft and lifestyle content
What they shape
Minecraft competitions and challenge hosting
Everyday touchpoints
YouTube, Minecraft, and creator collaboration videos
Why he matters
He keeps game content legible through simple goals, competition, and recurring relationships viewers can follow.
YouTube · Minecraft · Merchandise
Follow the connections
Related spaces
Related profiles
How to read this profile
Preston's Minecraft competitions connect to Walton's findings on social creation gaming for ages 5-13. Walton Family Foundation / Bodacious
Preston's recurring teams reflect Ofcom accounts of friendship moving through games and video. Ofcom