Peso Pluma
Mexican singer whose nasal vocal signature, requinto-led arrangements, and frequent collaborations pull regional Mexican music into global streaming conversation.
Who they are
Zapopan, Jalisco, Mexico
Mexican singer whose nasal vocal signature, requinto-led arrangements, and frequent collaborations pull regional Mexican music into global streaming conversation.
Read on WikipediaWho they reach
Regional Mexican and corrido listeners, Latin youth in the U.S. and Mexico, and pop audiences discovering corridos tumbados through collaborations.
What they make
Corridos tumbados, corrido-pop hybrids, collaboration singles, and festival sets that make distinct instrumental openings quickly recognizable.
Scale and presence
Breakthrough corrido presence on global pop charts and festival headliner visibility that expanded regional Mexican music for streaming-era audiences.
Known for
Ella Baila Sola becoming the first regional Mexican song to top the Billboard Hot 100
GENESIS consolidating corridos tumbados within a full-album statement
Coachella main-stage set placing corrido history inside a global festival frame
What they shape
Regional Mexican and corridos crossover
Everyday touchpoints
Spotify, YouTube, TikTok, festival main stages, and Latin charts
Why he matters
Distinct instrumental openings and crew-based features create recognition quickly, encouraging discovery across artists and subgenres.
Spotify · YouTube · Coachella
Follow the connections
Related spaces
Related profiles
How to read this profile
Cohort-level GWI research frames cross-border discovery; it is not a demographic profile of Peso Pluma listeners. GWI